SCROLL
KEY INSIGHTS AT A GLANCE
Discover key facts and insights that highlight the unique value of our solution.
​
From implementation to results, explore how we deliver measurable achievements for our clients.
​
Join us on this journey to create your own success story!
REFERENCE STORIES
Real results, real impact. Success stories that inspire.
A success story with DB Regio
how real-time data is revolutionizing the Riedbahn
"PASSION - COMMITMENT - PERSISTENCE"
Olav Hartmann, Digital Product Strategist @ Deutsche Bahn
- describing SonoBeacon -
DB Regio faced a familiar challenge: despite a reliable replacement service on the Riedbahn, a lack of real-time insights into passenger flows led to inefficiencies. Buses were often overcrowded, underutilized, or subject to unpredictable wait times. That is where SonoBeacon came in.
In just under four weeks, we equipped key parts of the Riedbahn route with our innovative SonoEdges - installing them on buses, at stops and even at the bicycle parking at Darmstadt station. These sensors anonymously track passenger movements, providing the data needed to make the replacement service smarter.
​
With this data, DB Regio can now monitor how full the buses are and, crucially, forecast future occupancy. This allows the team to react in real time, adjusting bus sizes and schedules to meet the demand. The result? A more efficient, passenger-friendly replacement service that minimizes delays and overcrowding.
​
Our collaboration with DB Regio and DB mindbox was a true demonstration of co-creation in action. In just 100 days, we moved from an idea to a functioning proof of concept, showing how quickly innovation can take shape when teams work together.
​
At our presentations we showcased the early results, and the response was overwhelmingly positive. The project proved that real-time data is the key to transforming replacement services, and we are excited to see where this journey takes us next. Together with DB Regio, we are not just improving the Riedbahn— we are setting a new standard for the future of public transportation.
Implizit: Unlocking retail insights
how to optimize point of sale performance with SonoBeacon
"Working with SonoBeacon has been a game-changer for us. Their technology provided valuable insights into customer behavior, allowing us to optimize the point of sale selection and campaign performance in real-time."
Frank Rönspiess, CEO @ Implizit
Every business strives to make data-driven decisions. Implizit wanted to truly understand visitor behavior at their customers’ points of sale. They were looking for a way to measure foot traffic, identify peak hours and optimize promotional strategies. That is where SonoBeacon came in.
Implizit needed deeper insights into customer behavior at selected kiosks and gas stations. While traditional methods like manual counting and sales data provides partial visibility, they lacked real-time, precise tracking. The company wanted to answer key questions: When are the busiest hours? Which locations attract the most visitors? How do seasonal trends affect customer flow?
To tackle this challenge, SonoBeacon deployed its innovative SonoEdge sensors at multiple points of sales. These small, autonomous sensors detected mobile devices in the vicinity, creating anonymized datasets without storing personal information – ensuring full GDPR compliance. The data was securely transmitted to the SonoCloud platform for analysis. SonoBeacon gathered valuable insights that revealed clear patterns in visitor traffic.
With SonoBeacon’s motion data intelligence, Implizit gained a competitive edge. Instead of relying on assumptions, they could now make strategic decisions based on real visitor behavior. This not only enhances customer engagement but also maximizes the effectiveness of every promotional effort. SonoBeacon believes that knowledge is power and data is the key to unlocking it.
By harnessing the power of motion data, Implizit is able to improve promotional planning, reduce costs and boost sales. This project demonstrated how data-driven decisions can transform marketing efforts and lay the foundation for ongoing success.
HEAG mobilo optimizes transport
with SonoBeacon technology
"Through the mobiSmart project, we are learning a lot about which connections and transfers are in demand at specific times. By expanding the scope to all vehicles, we are increasing the data base and will be able to adapt public transport services even better to the needs of passengers in the future."
Johannes Gregor, Managing Director @ HEAG mobilo
When HEAG mobilo set out to improve their public transport services, they needed more than just guesswork - they needed hard data to understand passenger behavior. That is where SonoBeacon came in.
​
In 2023, we partnered with HEAG mobilo to introduce our technology equipping 27 buses with our SonoEdges. These sensors, designed to anonymously detect mobile devices via wi-fi, delivered real-time insights into passenger volumes and routes. The results were clear: data accuracy surpassed 80 %, proving the success of our smart solution.
​​
Impressed by these insights, HEAG mobilo expanded the system to cover their entire fleet of buses and trams (excluding ST12 trams). With SonoBeacon's technology​ now deployed across the network, HEAG mobilo can precisely track how and when passengers use their services. This data helps the transport provider to fine-tune schedules, improve capacity on high-demand routes and ultimately provide a more efficient and responsive service.
​
By using machine learning to enhance the accuracy of its system, SonoBeacon ensured that HEAG mobilo can make decisions based on reliable, actionable data. It is not just about counting passengers – it is about understanding the dynamics of intermodal passenger flows and thus making an important contribution to smarter cities.
This project is set to transform public transport in Darmstadt. Our cutting-edge technology is at the heart of this transformation, empowering HEAG mobilo with the tools they need to improve passenger experience and operational efficiency.